Where Technology Meets Emotion – HBG Redefines the Event Experience

Technology is redefining the way people experience events. Today, light, sound, and visuals go beyond aesthetics, they tell brand stories through emotion. With a pioneering mindset, HoaBinh Event Group (HBG) transforms technology into a creative medium, where every performance is connected by the philosophy: “Technology as the foundation – Emotion as the peak – Brand as the center”.

Applying modern technology – Shaping event experiences

HBG goes beyond stage setup and technical operation, using technology as a form of immersive storytelling art.

From 3D holograms that open multidimensional spaces, LED dance performances that radiate creativity, and interactive LED movements that connect emotions through motion, to laser mapping that visualizes a brand’s journey with light, every effect is harmonized to create moments that touch the audience’s hearts.

HBG owns a comprehensive system of international-standard equipment (LED P2/P2.5 screens, high-powered laser projectors, synchronized lighting–sound–visual control systems) operated by an experienced team of technical experts who master modern stage technologies. Everything is executed with precision to deliver seamless, refined, and emotionally resonant experiences for every client.

Highlights from signature events

HBG’s technological expertise has made a lasting impression across numerous major events, including:

– Tung Lam Asia’s 15th Anniversary Ceremony: A 3D hologram performance opened a multidimensional space, vividly recreating the brand’s journey with dynamic visuals.

– WCO Technology Conference & Exhibition 2023: A stunning hologram opening created a seamless blend between reality and illusion, captivating the audience from the very first moment.

– Lychee Product Launch Event: A vibrant LED dance combined light and music to express the brand’s youthful, creative spirit.

– Aiwado International Nutrition Symposium: An LED silk dance performance paired with airflow tables created a graceful and emotional visual experience.

– Viet Duc Steel Customer Conference: A custom-designed LED interactive dance aligned with the brand concept, delivering a powerful expression of sustainability and ambition.

– Zamil Steel Vietnam 25th Anniversary: LED interaction and 3D lighting effects paid tribute to 25 years of sustainable development and technological leadership.

– WATEC 20th Anniversary: A captivating laser mapping performance combined with LED visuals to reimagine two decades of growth through powerful, modern light effects.

Each of these events stands as a testament to HBG’s creativity and technological mastery, turning brand ideas into tangible, memorable experiences.

HBG – The M.I.C.E Leader: Technology that inspires emotion

For nearly two decades, HBG has established itself as a pioneer in creating emotionally engaging, world-class events. Every project we deliver reflects a harmonious balance between creative vision, expert execution, and cutting-edge technology, resulting in experiences that are cohesive, refined, and premium in every detail.

What sets HBG apart is not scale or equipment, but the ability to transform ideas into unforgettable moments. From concept creation and stage design to content direction and technical execution, every element is meticulously managed to ensure visual excellence and communication effectiveness.

HBG doesn’t simply organize events, we create brand-defining moments, where light, sound, and motion come together to tell each client’s story in the most captivating way. Contact us today at (+84) 939 311 911 – (+84) 913 311 911 to co-create an extraordinary event experience with HBG, powered by modern technology and boundless creativity.